BRAIN STORMIN

These ideas are for the #1CLIENT BRIEF. Where I'll be producing a 20 second animation as part of a campaign against the illegal use of peer2peer software.

As with just about every project its good to do an initial brainstorm. POW!

Considering the research I had done so far I found myself leaning toward the 'Shaming of the Pirate' IE; holding live interviews with self confessing Internet Pirates, getting their view on why they download. In hope that I would be able to reconstruct their visual image with a super imposed 'animal with a bad image' (see pink above). I imagine the outcome to have a similar impact as 'Creature Comforts'.
The idea would be an attempt to make a dowloader seem to be 'of shame-full character'.
By changing them into a animal like a pig, vulture or rat MAY affect the image of those particular views. LONG SHOT!

With the one above you can see how the interviewer may ask questions that oppose the interviewees argument to put them on the spot.


I don't know why I put a rats head on the interviewers head, probably getting carried away with putting animal heads onto of peoples heads. whatever...

This one is extreme, I know. But I did find out that without peer2peer software Pedo's have a hard time distributing 'material'... so, this could be used (MAYBE) to illustrate a super-negative use of illegal downloading.

With that I'm thinking that some dark humour may push this into the attention of my intended audience. Me. When I think of good 'public information films' (PIF) I remember work produced for the 'TALK TO FRANK' drug awareness campaign.

DRUGS ARE TAKING OVER YOUR LIFE

I like this because the songs jolliness doesn't suit the subject or visuals. I also like how the message 'Drugs are taking over your life' isn't revealed until the end, making the viewer pay attention for a punchline.

PABLO

This one is brilliant! and expresses perfectly the use of dark humour to hit a message home. It has all the shock values of a typical PIF but is told with a comical narrative. Helped along by PeepShows David Mitchell and 'coked up' editing.

(more here - http://www.youtube.com/user/FRANKCocaine#p/u/3/AkcbAvtLFk4)

MESS WITH YOUR MIND

Love this the most for some strange reason... PEOPLE I KNOW... who may be partial to the use of said substance say they relate with the 'smoker' in this video. However, they all say it makes no difference to their views or practises.

...all stuff to think about...